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Part time MBA Programs in Marketing in Austria 2022

Marketing studies can help students learn about different aspects involved with the field of product and service promotion. Topics may include strategy development, economics, trends, pricing and target audience identification.The basic characteristic of Austrian higher education system is a four-year course. After completion of undergraduate degree, the university often have scholarships for thos… Read more

Marketing studies can help students learn about different aspects involved with the field of product and service promotion. Topics may include strategy development, economics, trends, pricing and target audience identification.

The basic characteristic of Austrian higher education system is a four-year course. After completion of undergraduate degree, the university often have scholarships for those students who may want to further studies to master’s and even to doctorate levels.

Part time MBA Program in Marketing in Austria

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Vienna, Austria

The Master of Business Administration (MBA) is organized as a two-year part-time program designed especially for industry professionals wanting to advance their careers. The p ... +

The Master of Business Administration (MBA) is organized as a two-year part-time program designed especially for industry professionals wanting to advance their careers. The program -
MBA Part time MBA
Full-time
Part-time
3 semesters
English
Sep 2022
23 Sep 2022
Online & Campus Combined
Campus
Online
 
Linz, Austria

The MBA - Digital Marketing and Management course provides students with deeper knowledge and understanding of the theoretical foundations and current developments in the fiel ... +

The MBA - Digital Marketing and Management course provides students with deeper knowledge and understanding of the theoretical foundations and current developments in the field of digitization in marketing. The students get to know digital business models as well as agile marketing and management concepts, to examine them and to discuss them critically. One focus is on the instruments of digital communication and price policy, their application and evaluation. The students deal with concepts for smart products and services, the agile development of innovations and digital selling strategies and learn to critically assess these concepts, their application in practice and their effects. Digitization as a challenge for companies is also highlighted, as are methods and processes in the field of online research, including key topics such as big data, predictive analytics and customer insights, taking economic and ethical aspects into account. -
MBA
Part-time
4 semesters
German
Online
 
Vienna, Austria

This unique MBA program sharpens the knowledge and skills of the participants, to address challenges in marketing and sales and to increase the productivity of the company.

This unique MBA program sharpens the knowledge and skills of the participants, to address challenges in marketing and sales and to increase the productivity of the company. -
Part time MBA
Part-time
18 months
English
Oct 2022
Online & Campus Combined
Campus
Online
 

Earn a scholarship worth up to US$10 000

Discover the options our scholarship can give you.
Linz, Austria

In the part-time MBA – Marketing distance learning course, the focus is not only on imparting sound business knowledge, but also on acquiring extensive marketing skills. Marke ... +

In the part-time MBA – Marketing distance learning course, the focus is not only on imparting sound business knowledge, but also on acquiring extensive marketing skills. Market-oriented corporate management, marketing management, international marketing, online marketing as well as sales and price management are just a few of the many exciting subject areas that are dealt with and deepened in this master's degree. After successfully completing their studies, graduates of the MBA – Marketing can plan and implement comprehensive marketing strategies for companies, taking into account the various elements of the marketing mix. For this reason, special marketing disciplines such as online marketing and e-business are used in this extra-occupational distance learning course, as well as the special factors and challenges of international marketing. -
MBA
Part-time
4 semesters
German
Online